Society
Rakuten's Drone Push Sparks a 'Goodbye Rakuten' Boycott
Rakuten's plan to help bring interceptor drones to Japan and pursue Defense Ministry contracts pushed the Article 9–branded retailer Tsuhan Seikatsu to quit Rakuten Ichiba, and 'Goodbye Rakuten' trended on X. Netizens split between mocking the retreat and defending the company's right to its stance.